Co-creating and co-curating an annual festival with more than 5,000 artists, more than 800 performances on 25 stages with more than 100 community coordinators, while simultaneously managing the logistics of crafts vendors, food merchants, and sponsors AND making sure 250,000 visitors are safe, well served and have a great time is an enormous undertaking. It can really be boiled down to two words – Relationships and Logistics.
Relationships – Northwest Folklife works all year round with more than 100 community coordinators. These amazing volunteers represent the range of artistic genre, cultural influence and demographic origins that make up the Pacific Northwest. Coordinators provide the insight and experience within their coordinating areas to help staff make the most representative and balanced programming choices. It’s a big job and we are so grateful for their partnership.
Logistics galore!!!! Imagine setting up a system that allows anyone and everyone (remember – no barriers) to apply to perform or vend their wares that accurately gathers the information necessary to support their needs such as space, time, equipment, etc. Imagine the logistics involved with then coordinating all of those applications into the broad, cohesive festival that occurs each year. On top of that, there are all the logistics for vendors, security, volunteers, and facilities to support a quarter million guests. The list goes on and on (and on)!
Building and planning this event each year is a labor of love by an enormous group of dedicated staff, volunteers and partners. It is a vast undertaking, full of details and efforts that are invisible to most of us when we walk onto the grounds Memorial Day weekend. But, this labor of love is there when we experience the amazing breadth of the art and culture of the Northwest, become neighbors with strangers and go home with new experiences and perhaps, a little bit changed. For you – the magic happens in four days. But it takes a year to make it happen!