Northwest Folklife offers a fantastic deal for advertising in our printed souvenir festival guide. It’s a great way to access our broad reach over 235,000 festivalgoers who are interested in arts, music, and community!
Our guide is printed in full-color on high quality newsprint by the Seattle Times. We print 235,000 copies: 175,000 guides are inserted into the Times and distributed throughout the city to subscribers, and the rest are available at the Festival.
- All ads are full color
- All ads are included in online electronic version of guide with working links
Rates are very affordable:
- $495 for 1/4 page, full-color (4.875″ x 4.625″)
- $295 for 1/8 page, full-color (2.3125″ x 4.625″)
Please contact marketing@nwfolklife.org for full details. Space is extremely limited!
Interested in getting more involved? Read about our sponsorship opportunities here
View PDF of 2012 Festival guide
Examples of ads from the 2012 souvenir guide:
Northwest Folklife Demographics:



